Cash Cow

So why is cash flow so important to a lawn mowing business?

When we are starting out on our lawn mowing adventure. We will do pretty much any job.

In the early days, cash flow is king.  We would rather do something than nothing so we can end up accepting work we don’t really want.

But I remember in the early days I did anything and everything.  Actually, rubbish removal was my biggest bugbear.

I learnt one thing the hard way. You need to photograph rubbish piles when you quote them. This is because they have a strange habit of growing overnight.

Still, as long as you know you have the skills (and the equipment) to get the job done then why not?

One good thing about going down this road (apart from the cash flow) is that it can give us an idea of the kind of work we enjoy. It can also give us an idea of how profitable the work is.

Find the work that you love

Once you discover where your sweet spot is then this will allow you to build that into your business model. 

As a business grows you will need to nitch down to maximise profit and simply focus on a few things.

But until the day when you start turning away work because you don’t have time.

You might as well maximise your turnover and winter is a great time for those other jobs.

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